Born to Drive…Safely

I saw Graham in a variety of news outlets, so I wouldn’t be surprised of you already heard about this interactive science and awareness project conceived by Project Zero, an initiative to reduce road accidents and deaths put together from various agencies in the Australian state of Victoria.

Admittedly, the creature that they have rendered in lifelike realism is somewhat disturbing at first. Superficially he is a macabre distortion of a human fit for a horror film, but the science underneath the surface is a compelling public service announcement about the dangers of our roads.

The Towards Zero team have even put together a handy curriculum for educators wishing to use Graham in their classrooms. It doesn’t get much easier than that. So don’t hesitate to meet Graham.


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